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Articles

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Bing search engine
Apr 19

Bing Ads Changes Things Up

While seasoned digital marketing experts will remember the precursor to Bing Ads known as Microsoft AdCenter, it appears that even more changes for the platform are on the horizon.

Choosing a Business Coach
Apr 19

How to Choose a Business Coach

The goal of a business coach is simple; to give a business owner the tools and knowledge needed to take their business from where it is currently, to where the business owner ultimately wants it to be. This is achieved by clarifying the ultimate vision of the business and determining the best strategies to get there.

Voice Recognition Function On Mobile Phone
Apr 19

Optimizing for Voice Search

With the growth of home devices and voice-activated cell phone assistants, voice search has become a prominent trend that many marketing experts didn’t anticipate.

Low Cost
Apr 19

5 Low-Cost Marketing Ideas

If you are looking for easy ways to get your business in front of potential customers, here are 5 low-cost marketing ideas that can help get you started!

Small Business Coach
Apr 19

What is Google RankBrain?

As a component of Google’s core algorithm, RankBrain utilizes artificial intelligence and machine learning to provide the most relevant search results possible for a given query.

Man chatting on cellphone with robot
Apr 19

Chatbots are Coming… Eventually

Anyone who has followed me over the last couple of years likely knows that I have been preaching about the arrival of chatbots.

Marketing Strategy
Apr 19

Do You Have a Marketing Strategy?

Many business owners try connecting with their audiences through email, playing on social media and most have a website.

Low Price Marketing
Apr 19

3 More Low-Cost Marketing Ideas

As a small business, you are likely always looking for ways to cut your marketing costs while still making a big splash.

Social Media Icons
Apr 19

What Social Media Channels Should You be On?

As a business owner, social media may not be a passion for you. And while you know that your business should have pages on the different platforms that are available, you may not know which ones you should really be investing your time in.